Ferrari’s First Electric Car, the Luce, Sells for $40 Million at Charity Auction

the Ferrari Luce

Ferrari has marked a major milestone in its transition toward electrification. The automaker’s first fully electric car, the Ferrari Luce, has been sold for an astonishing $40 million at a charity auction held during Monterey Car Week in California.

The vehicle, auctioned by RM Sotheby’s, carries chassis number 0, making it the inaugural example of Ferrari’s first all-electric production model. Customer deliveries are scheduled to begin in the first quarter of 2027.

All proceeds from the auction will go toward educational programs supported by the Ferrari Foundation.

The Luce has been developed to retain Ferrari’s performance-focused character while replacing the traditional combustion engine with an all-electric powertrain.

The car uses four electric motors developed in Maranello and can produce up to 1,050 horsepower when Launch Control is activated. Ferrari claims a 0 to 100 km/h time of just 2.5 seconds, putting the EV firmly into supercar territory.

Instead of conventional gear changes, the steering-wheel paddles control Ferrari’s Torque Shift Engagement system. The technology manages torque delivery and regenerative braking in real time, giving the driver greater control over the car’s behavior.

800-volt battery is integrated into the chassis

Ferrari has equipped the Luce with an 800-volt battery system integrated into the vehicle’s structure. The layout helps lower the center of gravity and contributes to the car’s handling characteristics.

According to Ferrari, the design gives the Luce a driving sensation similar to a vehicle that is almost 400 kg lighter than its actual weight.

The company estimates a range of up to 530 km under ideal driving conditions.

The auctioned car was customized through Ferrari’s Tailor Made program, which allows customers to specify exclusive finishes and materials.

The inaugural Luce features Madreperla Semi-Gloss paint, a finish that changes appearance depending on the lighting conditions. Combined with its unique chassis number, the specification makes the car particularly significant for collectors.

Ferrari will keep its V8 and V12 models

Despite the launch of its first EV, Ferrari does not view the Luce as a replacement for its legendary V8 and V12-powered sports cars.

Instead, the company is positioning the electric model as a demonstration of its technological capabilities while continuing to offer combustion-powered vehicles for customers who want Ferrari’s traditional driving experience.

Ferrari plans to produce approximately 2,500 Luce units by 2030, keeping the first electric model relatively exclusive.

The $40 million sale of chassis number 0 therefore represents more than an extraordinary auction result. It marks the beginning of Ferrari’s electric era while the Italian automaker continues to preserve the performance heritage built around its V8 and V12 engines.